AI in Customer Relationship Management (CRM) By A Staff Writer / July 14, 2025 Welcome to your AI in Customer Relationship Management (CRM) Level: Intermediate How does AI improve customer support in CRM systems? By providing real-time responses through chatbots By manually drafting emails By designing customer interfaces By analyzing marketing strategies None What is predictive analytics used for in CRM? Automating invoices Forecasting customer behavior and sales trends Reducing product prices Monitoring employee productivity None How does sentiment analysis benefit CRM systems? By tracking customer purchase history By understanding customer emotions in feedback and reviews By automating discounts By recommending new products None What role does machine learning play in lead scoring? Assigning scores to potential customers based on historical data and patterns Creating marketing campaigns Organizing customer databases Designing advertisements None What is a key challenge in using AI in CRM? Lack of customer data Ensuring data privacy and compliance with regulations Difficulty in integrating AI with email systems Limited access to AI-powered tools None Time's up
